Project Overview

"Culture Lab Detroit is a non-profit organization that engages with local communities through creative partnerships, projects, and public dialogues to stimulate new relationships, artistic opportunities, and encourages action-oriented social exchange among a global network of artists, activists, and thinkers.”

Every year, founder Jane Schulak selects a different theme for Culture Lab's series of fall events which are free and open to the public; Unsold Studio designed visuals for Walls in 2016 and Post-Truth in 2017. Unsold Studio has been the brand design team for Culture Lab Detroit since 2016. 

Project Goals

• Visually communicate “post-truth”

• Raise awareness for and drive local, national and international attendance to Culture Lab Detroit’s 2017 Post-Truth events

Project Challenges

• Accessible for public community, as well as "art insiders" 

• Create a visual relationship to 2016 Walls while having a unique identity for Post-Truth